Sales Rank : 59813
Language : English (Original Language) , English (Unknown) , English (Published)
Number Of Items : 1
NumberOfPages : 320
Media : Paperback
Package Dimensions (in) : 0.71 x 7.95 x 9.92
Author : EffectiveUI
Catagory : Book
EAN : 9780596154783
ASIN : 059615478X
Effective UI: The Art of Building Great User Experience in Software
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People are beginning to demand a higher standard of user experience (UX) quality from the software systems they use in their business and personal lives, and companies are looking to UX to help drive business value and increase brand strength. Effective UI provides a complete roadmap to building groundbreaking software centered on UX quality, including how to generate management support, employing product management strategies proven to deliver greater success, and how to manage the design, engineering, staffing, and business considerations that must be centered on the user's needs and working effectively in tandem all throughout the project.
With a focus on UX, software can exceed expectations by:
- Accounting for how people work with, think about, and consume information.
- Establishing richer means of collaboration and communication
- Reducing frustration by streamlining complex tasks and creating more intuitive processes.
- Generating more engaging and interactive experiences between consumers and businesses, or between businesspeople and their information systems.
- Powerfully differentiating products, services, and brands to create a competitive advantage.
For business and product managers trying to get innovative products funded and successfully built, for software professionals struggling to advance the cause of better UX, and for anyone else who needs to effectively advocate for and deliver on the promise of higher quality software, Effective UI is a comprehensive, valuable resource.

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(9 customer reviews)
Read the description!, 2010-03-09 The book is meant to be a review for project managers and executives who want to manage projects towards higher user adoption. The negative reviewers obviously have not taken the time to read the description and the purpose of the book.
Funny, because I hear many designers and developers complain about how frustrated they are with mangers that don't understand how to manage software products towards user experience. Perhaps the negative reviewers would find value from the book if they handed it to their boss so everyone is on the same page.
The most valuable review comes from Ira Laefsky, who is an independent expert in the field..
In your corner, 2010-03-05 Creating attractive and useful UI requires buy-in, support and input from people across the business. Effective UI is about more than just creating a good design, it is a resource that can help you effectively work and communicate with the project team, resulting in a usable, useful and innovative software.
Very useful perspective and approach-shaping information, 2010-03-05 Read this book, but first make sure it's the book you think it is!
I dug this book because I wanted to explore the headspace, perspective, context and helpful flows that lend themselves to building the right experience for the right users.
Just like the designers, developers, architects and business-heads I work with, my job includes working to ensure the right people are on board with the best approaches and the best solutions. For me, this book took a super-realistic approach towards the challenges and opportunities that come with driving to get the right UX solutions.
It's not crazy to say that building software that performs is really difficult. That said, designing and building software that performs and offers the right experience comes with a whole different level of difficulty (it's way harder). This book definitely isn't a step-by-step manual - there's no 2+2=4 kind of formula for good UX.
The way I see it, there are enough "how-to" books out there if I wanted to learn more about building software that performs. There are however very few books that offer insight into successful approach and philosophy behind setting the business/design/development table for building the right experience for the right users - this is one of those rare books. I found helpful (and still find it helpful) because I care about UX and not just impressive tech and performance.
Excellent Insight, 2010-03-05 This book delivers exactly what it promises. If you are new to software development and want your team or customers to be on the same page this is a must read. We will be recommending this book to all of our clients. The advice within can help bridge any communication gap between your team and project stakeholders, an excellent resource. Thank you.
Very high level and focuses almost exclusively on business practice., 2010-02-25 This book was not what I was looking for. This book tells you how to run your company or organization in such a way as to produce software or other products with good UX. It only vaguely covers what makes a good UX and what does not, so it really isn't useful to me. I feel like I'd find this on a middle manager's desk, not a software engineer or programmer's desk.
To add insult to injury the wide margins, large font, and simplistic and unnecessary figures lean dangerously toward insulting.







